ENGAGE

• Actively participate with lateral and vertical entities that impact the real estate business
• Connect and support community initiatives
• Enhance the relationship between the association and members/brokers
• Create and maintain leadership pipelines and succession plans
  

EMPOWER

• Promote products, services, and resources that members can use to better their business
• Enhance industry-related partnerships to improve business
• Celebrate the successes and growth of the association and members
  

EDUCATE

• Serve as the trusted source of real estate information to the public and members alike
• Demonstrate to consumers why they need to hire a REALTOR®
• Offer relevant, locally-focused, and timely education to increase professionalism
• Convey the value of political advocacy to members and community